About Us
We started up in 1991 with a clear international mission and
with the intention of dressing young people who are engaged with their
environment, who live in the community and relate to each other. Young
people who have a casual dress sense, who shun stereotypes and
who want to feel good in whatever they are wearing. To meet their needs, we takes the latest international trends, mixing them with
the influences that are seen on the street and in the most fashionable
clubs, and reworks them according to their style thus turning them into
comfortable and easy to wear garments.
We evolves at the same pace as its customer, always watching
out for new technologies, social movements and the latest artistic or
musical trends. All of this can be seen reflected not only in its
designs but also in stores. Inspired by the legendary Californian city
of Palm Springs, the product lines are constantly being updated. All
stores worldwide receive new merchandise twice a week.